Saturday, November 16, 2024
HomeMarketingNickelodeon CMO Sabrina Caluori Exits Paramount

Nickelodeon CMO Sabrina Caluori Exits Paramount

At its most up-to-date earnings name, the corporate introduced that Paramount+ turned a revenue for the primary time. Nevertheless, Paramount additionally took a $5.98 billion write-down within the worth of its TV community, showcasing the depreciating worth of linear tv.

Learn Caluori’s full memo beneath:

Workforce,

I write to you to share that after three slime-filled years, at present might be my final day at Paramount.

Writing notes like this one isn’t simple. Nickelodeon was the very first model that I beloved. Attending to work alongside all of you to share that love with at present’s children (together with my very own) has been a dream come true.

Thanks for daring the world to observe their “kidstincts.” Collectively, we introduced the model’s iconic Splat again with our Emmy award-winning model marketing campaign, slimed the Tremendous Bowl(!), made Good Burger 2 the most important direct-to-streaming film of the 12 months, relaunched Dora to the world, crushed expectations on the Youngsters’ Selection Awards, engaged tens of millions of children on Roblox and celebrated 25 years of SpongeBob with an epic, world marketing campaign that set the bar for creator advertising and marketing. (And a lot extra!)

I’m extremely pleased with what we’ve achieved collectively, however what I’m most pleased with is the tradition we created. Leaping into the sudden, striving to make the mundane magical, and doing all of it LIKE A SPONGE. Every day you launched groundbreaking work whereas navigating business currents with the optimism of SpongeBob and the dedication of Patrick. You’re the heartbeat of this model and your ardour for the Nickelodeon mission is obvious in the whole lot you do.

My assist for you stays steadfast as we transition to this new chapter. I proceed to be your largest cheerleader, coach and mentor. Please don’t hesitate to succeed in out.

Rooting for you all the time,
Sabrina

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