After days of battling it out with Jimmy Fallon to earn the subsequent sizzling Beats collaboration, Kim Kardashian introduced on The Tonight Present on Wednesday that she got here out on prime, revealing the Beats x Kim headphones.
After all, it was by no means actually a contest.
Since Monday, the Apple model has pitted Kardashian in opposition to Fallon in a contest to turn out to be the face of its new headphones. The 2 have engaged in playful banter on social media and invited the general public to weigh in on which model they like: Beats by Jim or Beats by Kim.
However the competitors was imaginary to construct hype for Kardashian’s newest collab with Beats.
Earlier than the massive reveal, the model dropped a video, created by company Mirimar, through which Fallon arrives at Beats headquarters to satisfy his dream of getting his signature headphones.
Nevertheless, on his strategy to the assembly room, he sees one thing he shouldn’t have: a spotlight group discussing two proposed collections.
Kardashian’s headphones, coming in three modern, nude shades, are met with enthusiasm. However Fallon’s mustard-colored model, impressed by his love of sizzling canine, receives a lower than optimistic response.
“Jimmy’s are gross,” one man says bluntly. “Why would anyone willfully choose Jimmy’s when Kim’s exists?”
Fallon is dismayed by this response, and he butts in, expressing that it’s “not fair” that he’s going up in opposition to Kardashian. He’s in for an additional shock when Kardashian herself seems within the room, declaring her headphones “iconic” in a mic drop second.
You’ve bought to present Fallon factors for making an attempt, although. On social media, the late-night host promoted his “dream collab” with Beats whereas wearing a mustard tracksuit.
