Timing is every thing
Because the Dunkin’ April Fools’ publish learn, the model was “going via it rn” and felt like poking enjoyable at its authentic title change from Dunkin’ Donuts to easily Dunkin’ in 2019. The publish racked up tens of hundreds of likes, with followers rapidly catching that this title change was merely an April Fools’ Day prank. Just a few hours later, the Dunkin’ social crew unveiled a brand new merch line to capitalize on the enjoyable.
