Different new options embrace Relationship Intentions badges, with which customers can make clear what sort of connection they’re in search of on the app, and developments to its algorithm that determines compatibility.
Bumble additionally launched a model redesign with a brand new emblem, bolder fonts, refreshed colours and illustrations. It has held onto its yellow palette, which has been a part of the model’s look since its launch.
Wooing the weary
Bumble started teasing its marketing campaign and redesign three days in the past by deleting all its earlier Instagram posts and sharing pictures—each artwork and actual life—of ladies claiming to be “exhausted.”
