March 18, 2024
PRESS RELEASE
Apple Jing’an to welcome its first prospects this Thursday, March 21, in Shanghai
The brand new Apple Retailer in Shanghai options Apple’s finest lineup of merchandise ever, particular At present at Apple periods that commemorate native tradition, and a group of greater than 150 prepared to supply wonderful service to prospects
SHANGHAI Apple immediately previewed Apple Jing’an, situated close to Jing’an Temple and Jing’an Park in Shanghai. The shop is encircled by an exterior plaza that offers the neighborhood a gathering place for particular occasions, in addition to offering a one-of-a-kind buying vacation spot the place prospects can uncover and purchase Apple’s unparalleled lineup of services and products.
“We’re thrilled to open Apple Jing’an — a retailer that seamlessly blends the standard with the trendy and completely enhances this historic neighborhood in Shanghai,” stated Deirdre O’Brien, Apple’s senior vp of Retail. “From our phenomenal iPhone lineup to the brand new 13- and 15- inch MacBook Air, Apple Jing’an brings all of our services and products along with an incredible group to create a really magical buying expertise for our prospects.”
The Retailer and Workforce
Positioned subsequent to the landmark Jing’an Temple, Apple Jing’an is a must-see vacation spot in Shanghai. Approaching the shop by a grove of maple timber that line the higher plaza, guests are handled to a shocking view of the temple. As prospects descend down the steps, they cross by terracing, double-curved partitions that stretch ahead in a circle to type amphitheater seating that can host At present at Apple periods specifically created for Apple Jing’an to rejoice the neighborhood and its creators. Upon getting into the expansive retailer from the decrease stage, prospects are invited to discover the encircling avenues and show tables with the newest iPhone 15 lineup, the brand new 13- and 15- inch MacBook Air with the highly effective M3 chip, and Apple’s first-ever carbon impartial merchandise in its newest Apple Watch lineup.
As soon as inside the shop, guests can journey between flooring utilizing the central function staircase or by the chrome steel elevator. The Discussion board, that includes a big video wall within the heart, serves as an area for studying and inspiration by free At present at Apple periods. In the meantime, the Boardroom affords a personal setting the place the shop’s Enterprise Workforce can supply recommendation and coaching to entrepreneurs, builders, and prospects of companies giant and small.
From the design of the shop to the supplies used to deliver it to life, each factor of Apple Jing’an is constructed with objective. Reflecting Apple’s long-standing dedication to the surroundings, the brand new retailer includes a Padang Gentle stone wall that’s sustainably and regionally sourced inside China, giving the shop a seamless visible and materials concord.
The 150-person-strong group is able to assist prospects store for a brand new system, present customized setup and help, study switching to iOS, or discover out about retail companies like Apple Commerce In or financing packages.
Ideally located simply steps away from public transport, the brand new retailer affords a devoted Apple Pickup station to make it simpler than ever for patrons in Shanghai to order on-line and accumulate their gadgets in-store at a time that’s handy for them.
Particular Classes
Opening festivities embrace a particular efficiency by the youngest members of the Shanghai Symphony Orchestra to share the way forward for classical music in-store for patrons. Apple Jing’an will even supply a particular six-week At present at Apple program that pays homage to the area people and its creatives with the sequence Let Various Creativity Bloom in Jing’an, showcasing Shanghai’s subsequent era of creators and their multifaceted abilities by the groundbreaking capabilities of iPhone.
Following opening weekend, the shop will host its free, ongoing At present at Apple periods that assist customers get arrange, related, and take advantage of out of their gadgets. The free Apple-led programming contains:
- Picture Tour: Framing Structure
- Get Began: Mac
- Workshop: Pictures on iPhone
- Video Tour: Capturing Cinematic Photographs
Apple in China
For greater than 30 years, Apple has been innovating and delivering the perfect services and products for patrons in China, and helps greater than 5 million jobs by direct employment, its provide chain, and the iOS app economic system. Because the first Apple Retailer opened in China in 2008 with Apple Sanlitun, Apple Retail has consistently innovated to fulfill prospects the place they’re, present the perfect buying expertise each in shops and on-line, and deepen connections with native communities.
At present, Apple has 57 shops in Higher China, with 1000’s of group members delivering distinctive service and creating magical experiences for patrons. Final yr, Apple opened Apple MixC Shenzhen, the second retailer within the vibrant metropolis, in addition to Apple MixC Wenzhou, the primary retailer within the coastal metropolis. Apple Jing’an marks Apple’s eighth retailer in Shanghai. Along with buying straight with Apple Retail, prospects in China have much more locations to find and purchase Apple merchandise, get professional help, and extra on the Apple Retailer on-line.
The group at Apple Jing’an will welcome its first prospects on Thursday, March 21, at 7 p.m.
About Apple
Apple revolutionized private know-how with the introduction of the Macintosh in 1984. At present, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s 5 software program platforms — iOS, iPadOS, macOS, watchOS, and tvOS — present seamless experiences throughout all Apple gadgets and empower individuals with breakthrough companies together with the App Retailer, Apple Music, Apple Pay, and iCloud. Apple’s greater than 100,000 workers are devoted to creating the perfect merchandise on earth, and to leaving the world higher than we discovered it.
Press Contacts
Brian Bumbery
Apple
Pia Fontes
Apple
Apple Media Helpline
