An about me web site is your likelihood to showcase your persona and credentials in an enticing format. However with out robust private web site examples to information you, you might not know methods to get began or what’s going to work greatest in your private branding.
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On this publish, we’ll cowl one of the best examples of private web sites we’ve seen from entrepreneurs, creators, and different enterprise professionals.
Why create a private web site?
Right here’s the factor about resumes and canopy letters: Regardless of how distinctive you attempt to make your personal, for probably the most half, they have a tendency to learn dry. And there’s an excellent motive for it: It’s presupposed to be a single, no-frills web page that paperwork your work expertise.
Whereas being concise is nice, there’s little or no alternative to convey your uniqueness or in your persona to shine by means of in any respect.
Whereas a resume is a sole, largely unchanging doc, a private web site will be personalized and up to date based on what you’re engaged on or what you wish to emphasize. It’s each fluid and present.
As well as, 80% of companies say a private web site is necessary when evaluating job candidates. Recruiters are trying you up on-line, and a private web site that tells the story you wish to inform could make all of the distinction between you and a competing candidate.
For creators, you might query the necessity for a private web site when you have already got an energetic social presence. A big social media presence is nice, however, as we’ll dig into extra under, an about me web site can open you as much as extra alternatives for publicity, partnerships, and extra.
If you happen to’re interested by creating a private web site of your very personal, take a look at the examples under that hit the nail on the pinnacle. Impressed by a specific sort of web site?
Click on one of many following hyperlinks to leap to that part of this text:
Private Web sites From Entrepreneurs
1. José Rocha
José Rocha is a designer who makes use of pleasant parallax results on his web site to interact viewers and guests. He introduces himself as a inventive designer, advertising director, and guide, covers his key power areas, after which invitations readers to scroll by means of his expertise in a concise, interactive part.
The continual scrolling impact guides guests by means of José’s story and expertise, which is a good way to speak an important belongings you need individuals to know.
2. Caroline Forsey
Caroline Forsey, principal advertising supervisor of HubSpot’s Content material Progress Group, gives an excellent instance of methods to put collectively an about me web site.
Caroline’s web site is clear and simple, which I admire. Along with itemizing her profession highlights in her bio, Caroline additionally features a web page for her resume. This can be a good contact if she have been to start a job search and needed to provide recruiters an opportunity to find out about her background faster.
3. Brent Stirling
Brent Stirling is a development advertising guide who’s spent over a decade honing his advertising abilities for each B2B and DTC corporations. What I like most about Brent’s web site is that his voice comes by means of in each aspect, even when highlighting his profession expertise, as proven within the screenshot above.
4. Jason Faber
One other one among my favourite private web sites from a marketer is Jason Faber’s, a freelancing good friend of mine. Jason is a development advertising and search engine optimization guide with an intensive background in scaling startups, small companies, and tech corporations. I personally love how he’s tied the whole lot along with an accent colour and design aspect that underlines key phrases.
5. Kaitlin Milliken
Kaitlin Milliken, a senior program supervisor for HubSpot’s Freelance Community, has created an amazing about me web site for fellow entrepreneurs to be aware of. Along with the cohesive branding all through the web site, I personally like Kaitlin’s About web page greatest. In just some paragraphs, she sums up her present function, profession highlights, and private pursuits to provide guests a way of who she is and what expertise she has.
6. Katya Varbanova
Katya is a branding, advertising, and AI skilled and the founding father of Viral Advertising and marketing Stars. One scroll by means of her about me web site, and it’s instantly evident that she’s a branding skilled. Each aspect on her web site is cohesive along with her model, and the media logos of locations she’s been featured showcase her credibility and experience.
What I like most about Katya’s web site is the compelling call-to-action (CTA) button that encourages guests to achieve out to her for talking gigs. She might probably change this CTA out to advertise completely different targets as they alter, which makes this a sensible aspect on her advertising web site.
Greatest Practices for Private Web sites for Entrepreneurs
Exhibit your abilities, expertise, and credibility.
As a advertising author, I firmly consider the way you talk your expertise in your about me web site is as necessary as the way it seems to be. Whether or not you utilize your web site as a portfolio of your proudest tasks, a web based resume that outlines your profession achievements, or a lead technology software, it’s key to reveal your advertising abilities and credibility.
Share your successes and achievements.
If you would like your web site to face out, point out business awards you’ve received, add logos of the businesses you’ve labored with, and guarantee your messaging is on model. I additionally discover that one of the best private web sites from entrepreneurs mirror the individual’s chosen business or the one they aspire to work in.
Private Web sites From Creators or Influencers
7. Jane Claire Hervey
Getting media consideration is a giant deal for a creator or influencer. So, it solely is smart to focus on these press mentions on a press web page in your private web site. Relating to inventive examples of this, I like how Jane Claire Hervey curates the press mentions on her web site.
Jane is a inventive director, artist, and founding father of the Austin-based nonprofit Future Entrance. On her press web page, she doesn’t simply publish hyperlinks to articles she’s been featured in. As a substitute, she features a snippet of the article together with a picture, which I discover extra participating.
8. Leah Bury
Leah Bury is one other Austin-based inventive whose web site I personally love. It not solely showcases her creativity and magnificence, but it surely additionally does an amazing job of speaking the entire completely different inventive tasks she’s labored on.
9. The Everywhereist
The Everywhereist is a weblog run by writer and journey author Geraldine DeRuiter. What I like about this web site is that it exudes persona. Whether or not you’re on the weblog feed or the About web page, you’ll see sidebars with enjoyable information or a snippet of her newest ebook.
The weblog additionally contains a “Greatest Of” web page that highlights a few of her high posts so guests can get acclimated to the positioning and her writing type. Plus, in terms of design, the colour scheme is heat, impartial, and freed from extra muddle that might distract from the content material.
10. Facet Hustle Nation
Facet Hustle Nation is the enterprise weblog of Nick Loper, an advisor whose web site gives tons of priceless monetary recommendation for particular person enterprise house owners.
His homepage, proven above, units a lighthearted but passionate tone for his readers. It suggests you’ll get pleasant content material dedicated to a single objective: monetary freedom. The inexperienced CTA button, “Begin Right here,” helps first-time guests know precisely methods to navigate his web site.
11. Salt in Our Hair
Salt in Our Hair is a journey weblog with distinctive person design. The bloggers behind the web site, Nick and Hannah, heat as much as guests by introducing themselves on the welcome display and highlighting latest journey posts.
My favourite a part of this web site is the dropdown button that means that you can select a vacation spot that you simply’re desirous about. There’s additionally a user-friendly search bar on the high of the web page that helps you navigate completely different matters on their weblog.
Greatest Practices for Private Web sites for Creators or Influencers
Boldly present your self and your model.
As a creator or influencer, your web site is a direct reflection of your private model and magnificence. Don’t be afraid to indicate off your creativity, specific your voice, and let guests know precisely what sort of alternatives you’re on the lookout for.
Embody a press web page.
It’s additionally a good suggestion to have a press web page and/or media equipment in your private web site. After I’m on the lookout for a creator to function or interview for an article I’m writing, I personally solely attain out to those that have a web site or, on the very least, a media equipment. The reason being I must get a way of who they’re, in the event that they’ve been featured in different publications, and the way credible they’re earlier than I work with them.
Private Web sites From Different Enterprise Professionals
12. Rubens Cantuni
Rubens Cantuni’s private web site hits all the precise notes. First, it showcases what he does with a playful GIF exhibiting the phrase “CIAO” getting edited point-by-point, simply as it will in a design software.
Second, it summarizes Cantuni’s key strengths in a personable abstract. Third, it lists his expertise in a user-friendly collapsible format, so if you wish to learn extra, you possibly can click on on every particular person function. There are additionally sections devoted to the ebook he wrote, his awards, and his portfolio.
At each step, you get to understand Cantuni’s robust sense of design, user-first considering, and sharp enterprise acumen. The designer ends with a CTA for guests to achieve out to him.
He additionally prompts recruiters to inquire about his work by mentioning that he can solely share sure items of his work privately. By yourself web site, you possibly can leverage tasks with non-disclosure agreements as “gated content material.”
13. Martine Myrup
Martine Myrup is an artist who makes use of her web site to showcase her type and perspective. The very first thing that caught my eye was the daring font and the beautiful visuals that popped up as I scrolled.
The opposite standout aspect on Myrup’s web site is her CV web page, which highlights her levels, exhibitions, awards, and publications. The CV is formatted in a manner that’s clear and simple to scan, with daring headings separating every part and dates on the left-hand facet.
Whereas artists’ CVs are formatted in a different way than skilled CVs, Myrup’s formatting would work in just about any subject with some changes.
14. Johannes Schüchner
Johannes Schüchner’s private web site is an instance of methods to showcase your creativity and persona whereas nonetheless highlighting your most necessary skilled achievements. Whereas the copy is in German, you possibly can nonetheless perceive the actor’s key strengths.
On the backside, casting administrators have an choice to obtain a PDF model of Schüchner’s movie credit and theater work. This web site exhibits which you could tastefully break the foundations by yourself web site as long as you stay aware of your target market.
15. Hugo Bazin
Hugo Bazin is a product designer whose resume web site combines friendliness with participating person design. On the highest left-hand nook, he features a sticky button to obtain his resume in PDF format, however when you’re desirous about getting an outline, you possibly can scroll all the way down to the “Expertise” part, the place you possibly can see his present and former employers and work achievements.
I like that all through the copy, Bazin makes use of emojis to showcase his persona, however he’s selective. He retains emojis out of the “Expertise” part of the net web page, the place it’s important to keep up a severe, skilled tone.
16. Christian Kaisermann
Christian Kaisermann’s about me web site employs a singular theme to maintain viewers on the web page and showcase his robust coding abilities.
On the higher right-hand facet, you will have the choice to modify from channel to channel, such as you would on an outdated TV, and it modifications what performs within the background. He additionally solely contains two paragraphs of copy on the homepage, proving that being temporary is vital if you need guests to focus in your web site’s design.
Within the backside left-hand nook, customers can entry Kaisermann’s crawlable HTML resume, electronic mail, Twitter, and LinkedIn. It’s also possible to activate “Area Mode,” which brings up a distant management to alter the channels — very cool!
17. Seán Halpin
What I really like about Halpin’s about me web site is that it’s brief, candy, and to the purpose, which is genuine to his voice and private branding outlined on the positioning. As a substitute of numerous copy, Halpin presents giant thumbnail playing cards in order that his tasks converse for themselves and permit the person to delve deeper if one catches their eye.
18. Tony D’Orio
If you happen to’re a creator like a photographer, it’s necessary to maintain the design of your visible portfolio easy. That’s why I really like how photographer Tony D’Orio lets photographs seize guests’ consideration by that includes daring images entrance and heart on his web site.
His brand and navigation menu are clear and don’t distract from his work. And, he makes it simple for potential clients to obtain his work freed from cost. Need to give it a attempt? Click on on the hamburger menu within the high left nook, then choose + Create a PDF to pick out as many photographs as you’d wish to obtain.
When you open the PDF, you’ll discover that it comes totally outfitted with D’Orio’s enterprise card as the quilt… simply in case you want it.
19. Verena Michelitsch
Whenever you’re a designer, not one pixel in your private web site ought to go unused. Verena Michelitsch’s portfolio, proven above, is roofed finish to finish in paintings.
From her intensive library of labor, she selected to exhibit a number of colours, types, and dimensions so guests can see simply how a lot vary she has as a designer. It’s an ideal instance of the traditional adage, “present, don’t inform.”
20. Gari Cruze
Cruze is a copywriter. However by turning his web site right into a portfolio that includes photographs from completely different campaigns he’s labored on, he makes guests wish to preserve clicking to study extra about him. Additionally, there’s an amazing CTA on the high of the web page that leads guests to his newest weblog publish.
I’m additionally a fan of his web site’s humorous copy — particularly within the “17 Random Issues” and “Oh Sure, They’re Speaking” sections — which showcases his abilities whereas making him extra memorable. These pages additionally embrace his contact info on the right-hand facet, making it simple to achieve out and join at any level.
21. The Beast Is Again
Christopher Lee’s portfolio is busy and colourful in a manner that works. After I discovered about Lee on his simply navigable web site, I spotted that such a enjoyable and vibrant homepage is ideal for an illustrator and toy designer.
Recognized by his model identify, “The Beast Is Again,” Lee’s internet portfolio highlights eye-catching designs with recognizable manufacturers, equivalent to Goal and Mario, together with hyperlinks to buy his work. That is one other gallery-style portfolio with pops of colour that make it enjoyable and provides it persona, thus making it extra memorable.
22. Daniel Grindrod
This freelance videographer is one other instance of a easy however modern private web site, permitting his potential shoppers to browse deeper into his “Work” and “Stills” sections. The opening video on the homepage — as proven within the nonetheless picture above — additionally offers his web site guests a direct preview of his work and magnificence.
23. Byron McNally
In his portfolio, Byron McNally doesn’t instantly embrace his work however fairly a photograph of himself, which helps foster a connection between him and web site guests. This minimal web site design additionally invitations customers to proceed participating with the web site’s content material and see a few of his latest movie, business, and music productions.
A nonetheless picture doesn’t do that inventive private web site justice — take it from me. It’s a must to scroll by means of it your self to get the total impression of Byron’s work expertise, tasks, and creativity.
24. Enric Moreu
Enric Moreu showcases his 3D design abilities by creating an interactive, gamified private web site. As customers scroll, the web page easily takes them by means of Moreu’s spoken languages, coding languages, abilities, and work experiences. It’s participating, mild on textual content, and visually hanging.
I like that his web site embodies the medium and abilities he claims to be an skilled at.
25. Mariah Weathersby
Talking of gamified, I had numerous enjoyable clicking round — or fairly, taking part in with — Mariah Weathersby’s private web site.
Mariah Weathersby has coded a hanging “playable” resume that pays homage to old-school video games and showcases her robust design abilities. If you happen to love experiencing nostalgia, this inventive private web site will reel you in. If you happen to solely need the resume, you possibly can obtain a PDF model — a win-win.
26. Isaac Fayemi
Isaac Fayemi’s private web site is refined and hanging on the identical time. Relatively than loading the web page with extreme graphics, he has created a 3D model of his head that follows your cursor as you progress round. You could have two choices: To search out out extra about him or take a look at extra of his work. This private web site is a stellar instance of methods to preserve it easy whereas nonetheless delighting the senses.
Greatest Practices for Private Enterprise Skilled Web sites
Use your web site design to share about your self.
No matter your career is, your web site ought to mirror that. For instance, when you’re a graphic designer, showcase your abilities in a manner that displays your design type and experience.
Create an orderly UX.
Group can also be key. In case your portfolio is stuffed with photographs, logos, and different photographs, make certain it’s simple for guests to navigate to the place they will contact you.
Develop your model identification.
It’s additionally a good suggestion to model your self. Select a brand or icon to make your info simply identifiable. That is particularly useful when you’re interviewing for jobs and wish to stand out among the many different candidates.
Make your web site private and enjoyable.
Which leads me to my subsequent level: Don’t be afraid to have enjoyable. Your private web site is your private house and may showcase components of your persona, type, and humorousness.
What to Embody on Your Private Web site
Primarily based on my private expertise creating my very own web site, together with writing about web site design for a number of years, I do know a factor or two about what must be included on a private web site.
Nonetheless, I received’t depend on my data alone. To get much more insights, I talked to one of many entrepreneurs whose web site I featured earlier, Katya Varbanova.
Listed here are the weather you will need to embrace in your private web site.
Cohesive Branding
An underrated a part of having a web site is a robust visible model. Your model is the one factor that units you aside on the web, so it solely is smart to put money into a model identification that’s distinctive and private.
“Don’t low-cost out on design,” says Varbanova. “Rent an excellent designer and an excellent model strategist to construct with.”
Press Web page
Varbanova recommends that if the objective of your private web site is to showcase your experience and generate press or talking alternatives, it’s best to embrace a media bio, media options, and a quick description of a few of your services and products.
“When the media is on the lookout for consultants, they normally take a look at your web site earlier than figuring out when you’re the precise skilled for them,” she says. “That is how I’ve secured options in large media like Telegraph, Forbes, Enterprise Insider, and extra.”
All of these items will be added to a separate web page, both a “press” web page, or “talking” web page, and even an “expertise” web page. You may consider this web page as a media equipment. Take into consideration the issues a media outlet or model associate would wish to know earlier than interviewing you or collaborating with you.
Don’t overlook so as to add your backstory to assist individuals get the total image of your journey. It’s additionally a good suggestion to stipulate an inventory of matters you possibly can talk about, whether or not for a podcast interview or a talking alternative.
Clear Messaging and Sturdy CTAs
The most effective private web sites I’ve seen have robust messaging and CTAs to match. Whether or not they’re a marketer, creator, or different enterprise skilled, they make it simple to know who they’re, what they’re an skilled in, and what sort of alternatives they’re on the lookout for.
Relating to CTA buttons, one of the best web sites transcend a easy “contact me” message.
For instance, Varbanova’s homepage features a CTA button that claims, “Rent Katya to Communicate.” This can be a direct motion that somebody could be inspired to take when visiting her web site. Plus, she has loads of logos and press mentions on her web site to again up her credibility and experience.
Private Web site vs. Social Media Web page or LinkedIn
Let’s settle the age-old debate: Do you really want a web site?
Relying on what your function is and what kinds of alternatives you’re on the lookout for, you might be able to get away with not having an about me web site. For example, when you’re solely on the lookout for full-time alternatives and work in an business that doesn’t lend itself to portfolio-type tasks, then being energetic on LinkedIn might be sufficient.
Nonetheless, when you work in a inventive subject, are constructing a enterprise, or are an influencer, you then’ll wish to create a private web site.
“Having a robust social media presence is nice, but it surely doesn’t exchange having a web site,” says Varbanova. “In case your objective is to construct your private model, it’s worthwhile to have a web site that’s Google-friendly.”
Varbanova provides that constructing belief is likely one of the largest advantages of getting a web site. “Individuals belief individuals who have web sites,” she says. “It actually acts as a enterprise card and introduces individuals to your work.”
Growing a Private Web site
No matter the kind of private web site you’re constructing, there’s loads of inspiration above on methods to convey persona whereas connecting together with your viewers. Holding the above ideas in thoughts, bear in mind to design in your viewers’s expertise, and most significantly, have enjoyable.
Editor’s word: This publish was initially printed in April 2019 and has been up to date for comprehensiveness.
