It’d really feel like style sacrilege to even counsel it, however The Row’s Margaux bag is as common because the Hermès Birkin proper now, if no more.
Whether or not you have realised it or not, you have undoubtedly noticed the Row bag over current months both being unboxed on TikTok/Instagram by your favorite content material creator, noticed within the tight grip of an A-list superstar or – in the event you’re something like us – showing throughout your cellphone by way of the algorithm’s adverts.
There hasn’t been a designer purse or accent launch with this a lot impression or business affect for a very long time.
Let’s begin with the elephant within the room, although: It is nearly unattainable to get your arms on.
Offered out nearly in every single place with ‘Join The Waitlist’ buttons current beneath each colourway on The Row’s personal web site, your greatest guess at snagging your self a Margaux is in retailer or by way of re-sale/pre-loved retailer websites like Vestiaire Collective and eBay. However do not let the latter idiot you… There’s little or no in the best way of a ‘second-hand, half-price’ narrative right here. Although, would you anticipate any much less for such a modern-day icon? A future heirloom?
So common is the Margaux that it truly typically will increase in worth on resale – cementing its place as a lot greater than a trending cult merchandise. Even the leather-based clutch bag iteration is beginning to fly off the cabinets (due to Kendall Jenner who was lately noticed with it below her arm).
Now to handle the opposite elephant: the worth. The Row’s Margaux bag will set you again a fairly penny, so in the event you occur to like the form however want somewhat extra convincing the place the funding is anxious, concern not; there are some critically slouchy leather-based tote baggage, shoulder baggage, consumers and prime deal with baggage elsewhere that’ll do exactly nearly as good of a job at carrying your life’s belongings as The Row’s Margaux.
Why is that this bag proving such a cultural hit proper now, you ask?
Firstly, after all, it is the brainchild of Mary-Kate and Ashley Olsen – who’re behind the business’s ever-elusive, ever-loved style label, The Row. An enormous tick in lots of a style fan’s guide.
Aesthetically talking, the bag feeds into nearly each accent pattern going proper now. The epitome of quiet luxurious – a quintessential tagline for the model itself, have been it not too minimalist to have one – it includes a delicate, logo-less design that lets the butter-soft leather-based converse for itself.
It is also outsized (sure, throughout all 4 of its measurement classes) – a very common look proper now, particularly on town streets of New York and London, but in addition a really actual, sensible consideration for anybody contemplating buying such a high-ticket merchandise.
Maybe essentially the most convincing proof of its energy is that this is not, truly, a brand new bag. And but it nonetheless looks like one…
First launched in 2018, the Margaux has been re-released season after season in numerous, subtly new colourways and Italian leather-based textures.
But it surely wasn’t till lately that it broke away from being a ‘fashion insider favourite’ to a globally adored mega-bag, with style search platform Lyst lately naming it the ‘hottest product’ of the second after search elevated for the model by 93% in the latest quarter and for the Margaux bag by 198% year-on-year.
In fact, the current superstar consideration has definitely helped introduce the bag to the plenty (and their wishlists). With everybody from Zoë Kravitz to Jennifer Lawrence and lately even Harry Kinds discovering the attract of the Margaux unattainable to withstand, it seems to be just like the bag’s momentum is by no means fading.
For different funding items, look to Loewe’s basket bag, Prada’s raffia tote, the perfect Bottega Veneta baggage, and likewise the place to purchase second hand luxurious baggage like Chanel, Dior, Gucci and extra.
