6 artistic sticky bar examples—plus Unbounce templates

So, sticky bars are nice, however how about we get into some precise examples of how to make use of them?

Reductions and e-newsletter subscriptions are legitimate, widespread, and efficient use circumstances, however we need to discover various kinds of interactive design or marketing campaign ideas that may complement what you’re already utilizing them for. Let’s rock n’ roll.

Sticky bars are usually not for beating across the bush. Mailchimp is aware of how essential it’s for them to get new trial begins, or on the very least, get the viewers aware of their pricing web page as quickly as frickin’ doable.

If that’s one thing you’re aiming for, too, then a sticky bar on the high of your web page ought to just about do the trick. Or in the event you don’t know what you need that principal vacation spot to be but on your viewers, meditate on it—after which make a sticky bar for it.

Paloma wool is aware of simply the way to inform their web site guests about cookies. By utilizing an aesthetic sticky bar on the backside proper facet of their homepage (that appears as stylish as their clothes assortment), they let their viewers find out about their use of cookies on their web site. Not solely are they being clear, however in addition they let you know that their use of cookies is to “make sure you get one of the best expertise.” That’s simply straight up good advertising. 

Ecommerce is all about ease, and a sticky bar takin’ you straight to new arrivals on a web based clothes retailer is simply that straightforward. With out even scrolling down the web site homepage, you get to take a look at all the brand new must-haves of your favourite ecommerce retailer. 

For With Jean, a sticky bar materializes proper above the principle hero picture, beckoning you to take motion with only a easy faucet or mouse click on. Who wants a private purchasing assistant when you would have a sticky bar anticipating your wants and making the shopping for course of seamless? This sticky bar not solely enhances consumer expertise but additionally serves as a strategic software for reinforcing conversions and maximizing gross sales.

Right here’s one other nice instance of utilizing a sticky bar: a reminder to make the most of the reductions obtainable to you. Clearly, Society 6 needs to encourage you to use the coupon as a result of it’s an attractive deal, and, let’s face it, while you see a 25% low cost, you begin taking a gander. So prepare to simply provide the sale straight up as an alternative of getting of us to search around for what’s on sale.

On-click sticky bars and popups are one of the best sorts in relation to a permission-based interplay. You make one thing attention-grabbing and ask folks to click on on it. Easy. With Sweaty Betty, there is a component on the left facet of the web page which slides in from the facet when clicked. As an alternative of bombarding customers with intrusive messages, this instance lets them take motion with a easy click on. It’s a delicate but impactful solution to seize consideration and encourage significant engagement, all whereas respecting the consumer’s autonomy.

Whether or not it’s a group occasion or announcement, a model replace, or a little bit of thrilling information you need to share, sticky bars will be your vessel. On this instance, Nothing makes use of sticky bars (on the facet of the homepage this time, in addition to utilizing one other sticky bar above the hero to advertise a reduction) to get the purpose throughout. 

They’re taking liberty with this sticky bar large time— simply have a look at the location and the way outstanding they get it to be to drive house the significance of their group announcement. So get curious, there are extra methods to make use of sticky bars than you’ve ever considered.

We now have a slew of sticky bar and popup templates which you’ll be able to see contained in the Unbounce platform. We selected just a few of them to showcase beneath based mostly on a number of the examples we mentioned above. Are you prepared?

Within the fast-paced world of on-line looking, generally all of your prospects want is a little bit breather. That’s the place the great thing about providing a “Save for later” possibility comes into play. With this template, you’re giving your potential prospects the pliability to revisit and rethink your provide at their very own tempo. 

So as to add an additional sprint of pleasure, why not throw in a countdown timer? These ticking clocks are just like the drumroll earlier than a giant reveal, creating a way of urgency that may work wonders for reinforcing conversions. A ticking timer retains issues thrilling.

When you have a number of web sites or on-line shops, you need to use location focusing on (Unbounce helps metropolis, area, nation, and continent) to let folks know there’s a native model they could need to swap to. With this sticky bar template, you possibly can level your guests to a customized web site based mostly on the place they’re from. And right here’s a professional tip: extra private messaging = larger likelihood of conversions.

Is your newest product or function feeling a bit uncared for? Concern not. With this versatile sticky bar template, you possibly can seize the eye of loyal guests and present prospects, engaging them to offer your new providing a attempt. Consider it as sending a customized invitation to a VIP celebration—besides this time, everybody’s invited. So, let’s unfold the love on your new product or function and watch as your viewers eagerly embraces the following large factor out of your model.

In case your web site makes use of cookies, our cookie notification sticky bar template permits you to inform your guests upfront about any use of cookies. This implies fostering belief with future prospects and constructing credibility on your model together with your transparency and your dedication to respecting your guests’ privateness rights. So go forward and earn that belief!

If you happen to’re launching a brand new product or providing, don’t simply launch it into the wild—construct anticipation and pleasure by making a waitlist or beta group. Give your viewers an unique sneak peek and make them really feel like a part of one thing particular through the use of the beta signup stick bar template. By producing buzz prematurely, you’ll not solely ignite curiosity but additionally lay the groundwork for a spectacular launch that leaves everybody speaking. So, collect your early adopters, stoke the flames of anticipation, and prepare to launch with a bang.

Introducing a brand new product is all the time an thrilling second for any enterprise. It’s like unveiling a masterpiece to the world, desirous to see the way it’s acquired. That’s why it’s important to offer your newest creation the highlight it deserves. 

With this devoted sticky bar template, you possibly can be certain that each customer to your web site is promptly notified and inspired to discover your new product. It’s like rolling out the pink carpet on your newest innovation, inviting everybody to come back and take a more in-depth look. So, don’t let your new product fade into the background—let it shine vibrant like a diamond with a sticky bar announcement that captures consideration and drives engagement.

Successfully channeling your web site site visitors via a well-structured funnel is like orchestrating a symphony of engagement. (Sit, Maestro.) Our trending content material sticky bar permits you to information your guests seamlessly from their preliminary touchdown to their final conversion vacation spot. By strategically selling your hottest content material alongside this journey, you’re not simply directing site visitors—you’re fascinating your viewers with compelling insights and precious info. Voila.

Can’t get sufficient of those templates? We now have a complete slew of different sticky bar templates that might match your wants.

At this level, we all know that sticky bars are efficient instruments for grabbing consideration and driving motion in your web site. However how will you profit from ‘em? Harnessing the ability of sticky bars entails some key greatest practices. From crafting compelling messaging to strategic placement and timing, there are a number of techniques you possibly can make use of to optimize the impression of your sticky bars. So, let’s discover these greatest practices and uncover how one can take your sticky bar sport to the following degree.

Timing is every part in relation to presenting affords to your web site guests. It’s like internet hosting a shock celebration—you need to choose the proper second to do the shock and take advantage of impression. Whether or not you greet your guests at your (web site) door, allow them to settle in for a bit, catch their consideration mid-scroll, entice them after they’ve engaged, or give them a parting reward as they bid farewell—it’s all about making that second depend.

Sticky bars aren’t simply useful—they’re additionally Google’s greatest good friend. They seamlessly sync with Google’s cellular rating alerts, guaranteeing your web site will get a gold star in consumer expertise and website positioning. So, in the event you’re gearing up for a wave of cellular site visitors and aiming to maintain your web site’s website positioning sport sturdy, it’s time to offer your popups a mobile-friendly makeover with a sticky bar twist. Google will tip its hat (and enhance your rating) for catering to these small-screen explorers on their digital journey. It’s a win-win state of affairs—your guests are glad, and Google is impressed.

Ah, the age-old dilemma: how a lot is an excessive amount of in relation to exhibiting off your promotions? It’s like deciding what number of occasions to hit the snooze button—do it too typically, and also you danger annoying everybody round you; too little, and also you would possibly miss out on one thing nice. So, take a web page from Goldilocks’ ebook and discover that “good” frequency for showcasing your affords. 

Whether or not it’s a once-in-a-lifetime deal, a bi-weekly rendezvous, or a “Welcome again, previous good friend” shock, tailor your promotion schedule to match your guests’ preferences. In any case, you need to be the charming host, not the pushy salesperson on the celebration.

If you happen to wanna go the additional mile, you possibly can present or disguise affords based mostly in your guests’ location. You may play hide-and-seek with promotions based mostly on the place your viewers is looking from, and even how they discovered their solution to your digital doorstep (assume social media, paid adverts, or good ol’ natural search). The facility is in your arms. It’s like being the magician of your individual on-line realm—waving your wand and conjuring up customized experiences for every customer, leaving them questioning, “How did they know?” 

So, get artistic together with your focusing on methods and watch as your affords hit the bullseye each time, making every customer really feel like they’ve stumbled upon a treasure trove personalized only for them.

Wanna attempt your hand at constructing a sticky bar? Right here’s how you are able to do it with Unbounce. All you want is an Unbounce account with an energetic subscription and an Unbounce-compatible browser to create your sticky bar. The short steps are as follows: 

1. Log into the Unbounce platform, and choose popups & sticky bars from the left-hand menu.
2. Click on the blue “Create New” button on the right-hand facet. 
3. Choose sticky bars below “Choose a content material kind”

4. Choose a template from our assortment of sticky bar templates (or click on clean sticky bar in the event you favor).

5. Title your web page to fit your marketing campaign and click on “Begin with this template.”

6. As soon as within the builder on your sticky again, click on high or backside to set your sticky bar to stay to the “Prime” or “Backside” of your net web page.